What are the golden week trends ?

Starting on the National Day on October 1st, the Golden Week is the perfect occasion for Chinese people to travel during 7 days off.
It is a strategic opportunity for brands to develop customer relationships in strategic point contacts like Hainan.

What are the tourism and shopping trends of this 2021 Golden Week ? How can brands leverage Hainan’s duty-free stores ?
Discover the trends and our analysis by downloading our file!